Sizing Ourselves Up
Last night I bought some shoes. I usually wear a 10 or 10 ½ (I have one pair of size 11s), but I ended up getting 9 1/2s. I know that when it comes to women’s clothing there is a wild variety in sizing. In one brand you can be a 6, and in another you would be a 14. There’s certainly a belief that women’s self-esteem can be influenced by their perceived size, which could lead them to desire to buy certain brands of clothing because they can fit into a smaller size. (Was the phrasing there PC enough?)
It’s a little strange, though, that this could extend to men’s shoes. I don’t know any men who are embarrassed by the size of their feet. I mean, men are more likely to buy bigger sizes to feel more manly (I used to buy shirts that were way too big for my skeletal frame, which just made me look even more scrawny), with the possible exception of pants. In that case, men buy the smallest size they can fit into and just let their belly hang over their belt. So I guess we’re all a little bit delusional.